Sales Negotiation

Course Specifications

Course number: 088982
Course length: 0.5 day(s)

Course Description

Course Objective: You will apply sales negotiation strategies when interacting with customers to achieve a mutually beneficial outcome.

Target Student: This course is targeted to sales professionals within any industry.

Prerequisites: This course assumes students are professionals who are not new to sales and have field experience and utilize the selling process.

Hardware Requirements

If you wish to use the overheads provided on the CD-ROM, you will need to set up a computer for yourself. If time allows and you wish to use the business simulations provided on the CD-ROM in the classroom, you will need to set up a computer for each student participating in the class.

Software Requirements

Each computer requires the following software:

Course Objectives

Upon successful completion of this course, students will be able to:

Course Content

Lesson 1: Preparing for Negotiation

Topic 1A: The Negotiation Process
Topic 1B: Analyze Your Customer
Topic 1C: Determine the Elements of an Offer
Lesson 2: Utilizing Tactics, Counteractions, and Strategies

Topic 2A: Identify Buyer Tactics
Topic 2B: Utilize Counteractions
Topic 2C: Develop Negotiation Strategies
Lesson 3: Negotiating an Agreement

Topic 3A: Develop the Offer
Topic 3B: Present the Offer
Topic 3C: Close the Negotiation